Altagamma, the foundation that brings together Italian companies promoting Italian excellence and lifestyle around the world, has announced the winners of the ninth edition of the Altagamma Young Entrepreneurs Award-Believing in the Future.
Since 2015, Altagamma, together with the Award Partners – Borsa Italiana, Elite-Euronext Group, and SDA Bocconi School of Management – has been promoting the vision, talent, and entrepreneurial courage of emerging Italian high-end brands that best embody creativity, quality, and innovation.
For one year, the winning companies will become part of Altagamma and will be able to participate in exclusive training, networking, business strategy, and consulting meetings. Altagamma also aims to encourage mentorship relationships between member brands and young companies, “creating a virtuous dialogue that further accelerates the growth of new entrepreneurial talent, generating long-term value for the entire Italian industry of excellence.”
The Francesco Murano and My Style Bags brands stand out in the Fashion category. The Francesco Murano brand was founded in Milan in 2020 out of the creative director’s passion for design and classical and baroque art, from which it takes its name. Its womenswear has made a name for itself thanks to its high-quality materials and meticulous interpretation of the rules of “tailor-made.”
Since February 2025, it has been part of the Milan Fashion Week calendar and has received recognition from Cnmi, Altaroma, Vogue Italia, and LVMH. It has been chosen by stars such as Beyoncé and actresses such as Florence Pugh and Rosie Huntington Whiteley. My Style Bags was founded in 2008 by Lorenza Bellora, who is also a partner and creative director (the other partners are Giuseppe Bellora and Stefano Donadel Campbell), and has made a name for itself in bags and travel accessories thanks to its fine fabrics, attention to detail, and versatile aesthetics. All items can be personalized with embroidered initials, making each piece unique.
Other winners in 2025 include Paola Grande Gioielli in the Jewelry category and ACBC for Innovation. Paola Grande Gioielli was founded in Naples in 2012 by Paola Grande and her daughter Giulia Di Pace Grande. Her creations, which combine high-end Neapolitan goldsmithing with modern design, are popular with celebrities such as Greta Ferro, Filippa Lagerback, Paola Di Benedetto, and Mahmood.
Gio Giacobbe and Edoardo Ianuzzi
In the Innovation category, the award went to ACBC, a consulting company that combines technology, sustainability, and design within a business model geared towards positive impact. The brand stood out for its authenticity. Research and vision that looks to a more responsible future without compromising on product excellence.
Its cofounders Gio Giacobbe and Edoardo Iannuzzi, has been active in green consulting in fashion, sportswear, and lifestyle since 2017 and boasts collaborations with the likes of Gucci Watch, Kering Eyewear, Max Mara, Missoni, and Versace.
Partners in the initiative, together with the foundation chaired by Matteo Lunelli (who will pass the baton to Giovanna Vitelli next June), are Elite-Gruppo Euronext and Sda Bocconi School of Management. The categories of the Altagamma Young Companies Award express the transversality of Italian luxury and the seven sectors represented in the high-end foundation.
For one year, the winning companies will become part of Altagamma and will be able to participate in
exclusive training, networking, business strategy, and consulting meetings. Altagamma also aims to encourage mentorship relationships between member brands and young companies, “creating a virtuous dialogue that further accelerates the growth of new entrepreneurial talent, generating long-term value for the entire Italian industry of excellence.”
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