The event, carried under the guiding theme ‘Content for Good,’ drew over 15,000 attendees, including content creators, social influencers, and upwards of 500 speakers, assembling at Emirates Towers, Dubai International Financial Centre, and the Museum of the Future. Participation extended to roughly 600,000 educational content producers spanning the Middle East, Africa, the United Kingdom, and the United States. Of these, nearly 108,000 fulfilled eligibility prerequisites. Over 320,000 TikTok video submissions, tagged #EducatorAward, exhibited inventive educational strategies and teaching formats.
